Niesmann+Bischoff
Art Direction for Butter Düsseldorf
For a company motivated by the question, “What would you like to experience today?” we developed a catalog design that inspires customers to travel and informs them about technical details and customizing options.
Year
2014
My Role
Concept
Design
Art Direction
Credits
Creative Direction (Copy): Reinhard Henke
Photography: Mooi Konzept
Assignment
To design a catalog with a high emphasis on the driving experience.
Objective
To inspire excitement for Niessmann+Bischoffs Arto and set it apart from other caravan brands.
